Tyler, the Creator‘s GOLF le FLEUR* and Lacoste are partnering for a collaborative capsule that has just been unveiled.
The pastel-infused collection depicts an aesthetic that successfully fuses French tennis culture and streetwear. The 16-piece collection includes a range of pieces that epitomize this sweet spot, including bucket hats, tees, shorts, polos, sweatshirts, a track set, cardigan, and bomber jacket, all of which are unisex.
The careful color blocking and sherbet color palette are reminiscent of the expert costuming in Call Me By Your Name, yet with a distinct twist that challenges conventional notions of sportswear. The price range begins at $48 for the socks and ends at $650 for the bomber jacket.
Tyler has been not-so-subtly advertising the collection on social media, releasing a teaser video on YouTube in which he’s featured, and unveiling stills from the visual on Instagram and Twitter. He was also seen wearing pieces from the capsule at various events, including at the French Open, as well as sporting the green bomber jacket during a performance at Versailles.
The collection will be released on July 17 at Lacoste’s official website, as well as select concept stores like Kith, Union LA, Concepts, and Ssense.com. You can check out the full 16-piece capsule below.